Allis Studio's profile

Rasa | Strategy, Branding, Collateral, Environmental



Built from the ground up.
Inspired by the freedom of expression and the celebration of creativity in Uptown Oakland, Rasa offers an eclectic lifestyle for guests and residents with a discerning eye for the arts and the accompanying culture.

Client Signature Development Group
Location Oakland, CA
Category Hospitality




The Brand
The roots of Rasa rise from the heart of a renowned creative arts community—naturally and inevitably, the way a flower pushes through a sidewalk. The DNA of makers flows through every touchpoint. From the sidewalks to the stairwells, the artistic electricity can be seen, felt and heard; a seamless thread of inspiration and expression alive with Oakland wit and personality.


























Rasa | Strategy, Branding, Collateral, Environmental
Published:

Rasa | Strategy, Branding, Collateral, Environmental

Published:

Creative Fields